Nintendo 3DS Most Pre-ordered Handheld Ever at Amazon U.K.

by nintendoiso on March 17, 2011

With only about a week to go to the launch of the 3DS in the U.K., consumers have been pre-ordering the handheld at a record pace through the British version of Amazon.com.

The e-tailer said 3DS has 20% more pre-orders than PlayStation 3 achieved by launch date and 56% more than the previously most pre-ordered console, Nintendo Wii, in 2006. 

“It’s unusual for a handheld console to attract this amount of excitement in the run up to launch, such high levels of interest  are normally reserved for the play-at-home hardware like the ground-breaking Nintendo Wii and last year’s Microsoft Kinect ,” said Chris Poad, Director of Video Games at Amazon.co.uk Ltd. “Nintendo 3DS is launching at a time when interest in all things 3D is incredibly high and with the promise of real 3D graphics without glasses, it’s a real breakthrough in handheld video game entertainment.”

Check out the full press release.

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